Char-broil TEC grill
Introduction of hybrid infra-red and gas cooking system
Char-Broil approached PUSH to help design the exterior of the new TEC infra-red, hybrid cooking system. This product would be Char-Broil's flagship grill to introduce into the mainstream consumer grilling market - based on TEC's technology leadership in infra-red cooking.
The project involved numerous styling studies of high end grills involving both quick sketching and computer models to find the right balanced design. The end result is a grill, clearly recognized as a high-end unit, with a unique aesthetic that sets it apart from the competition.