Panoz
Sports car dash design

Panoz is the maker of a true American sports car, the Esperante. Made in limited production in Atlanta, GA, full race versions of the car have won the 24 Hours of LeMans.  Panoz' success is due in part to their highly pragmatic approach to car design.  They focus on the essentials and leverage knowledge and proven components from outside sources wherever they can.  

PUSH was fortunate to be asked to explore new interior designs.  The process involved collaborating closely with Panoz, sketching, modeling and fabricating functional prototypes in an operational chassis. While not yet in production, the design will continue Panoz' leadership position in leading-edge engineering and clean aesthetics that continue their unique brand image.